Help Index » Campaign Statistics

This page lists all the campaigns' current statistics. The columns on the main table represent:

• Campaign ID / Campaign name / Advertiser:
  Displays the campaign's ID and name. It is followed by the name of the advertiser who owns the campaign. The advertiser's name is hyperlinked so you can click it if you want to see the advertiser's details.
   
• Date Created:
  Displays the date the campaign was added to the database.
   
• Impressions:
  The current ad impressions for the campaign.
   
• Clicks:
  The current ad clicks for the campaign.
   
• CTR:
  The clickthrough ratio for the campaign.
   
• Action:
  You can view the comprehensive statistical reports for the campaign by clicking the 'V' (for View) icon in this column.
   

The 'expand all' hyperlink below the main table will lists all available banners, text ads, and trackers for all campaigns together with their statistics. The 'collapse all' hyperlink will close all expanded campaign views. Alternatively, you can also expand or collapse the viewing for any campaigns by clicking the graphical '+' or '-' icon beside the campaign's ID.

Like the 'Campaign Listing' page, you can also search for specific campaign or filter out all available campaigns according to their creation dates. The rows of the last table represents:

• Campaign ID / Campaign name:
  You can search any of the campaigns by specifying its ID or name in this textbox.
   
• Advertiser:
  You can list only the campaigns owned by a specific advertiser by selecting the value in this dropdown list box. '** All advertisers **' disables this filter.
   
• Broadcast status:
  'Paused' will only lists all your inactive or paused campaigns. 'Active' will only lists active campaigns. '** All status **' disables this filter.
   
• Creation date range:
  When you define the creation date's range, only the campaigns that were created within this date range will be listed.
   
• Filter now >>:
  Click this button to execute your search.